The working group agreed on the far greater possibilities for the tower building by placing it in Korsør – by the water.
With the tower’s architectural visionary and innovative design it will create a greater attention value for bypassers, crossing the Great Belt. Both international tourists and Danish citizens. This location also appeals to the tower’s commercial part with, among other things, an international exhibition centre, concert hall, hotel and a viewing platform, which will to turn bypassers into visitors. One of
the largest consulting firms in the Nordics within the Hotel and Restaurant industry, has also expressed a greater potential in placing the tower building by the water in Korsør.
With its location near the Great Belt and the height and spectacular shape the tower could become a cultual lighthouse and a gateway to the whole of Zealand – hence the project’s working title: Gateway to Zealand.
At the same time, the tower project’s concept fulfills the vision launched by the 17 municipalities in Region Zealand in 2020 that Tourism must be increased to a turnover of 15 billion in 2025.
Quote from the vision og Region Sjælland:
Tourism is a central industry for Denmark, which creates growth and ensures security jobs and urban development. However, in recent years Zealand have not experienced the same growth in tourism as the rest of the country. Despite of the fact that Zealand contains the largest concentration of holiday homes and has an attractive location close to Copenhagen, the region is only for 10% of turnover within coastal and nature tourism in Denmark. A new development plan for Zealand must now redeem the unfulfilled potential to benefit both citizens and visitors and increase tourism turnover for a total of DKK 15 billion in 2025.
This is an increase in total by 2 billion DKK compared to today.
Danish Coastal and Nature Tourism, the Zealand tourism organisations and KKR Zealand are all behind the plan, which is a collaboration between the municipal councils in the 17 municipalities in Region Zealand, as well as the philanthropic association Realdania. The vision is that tourism to a greater extent becomes a lever for focused urban development.